B2B Promotional Sheet

GOAL

Vendorship is a consulting firm that coaches businesses through applying for and securing government contracts. They needed to redo their promotional hand-out with new branding and were open to rewriting it.

CONCEPT

I knew this new sheet needed to address what the previous one did not: how hard it is to apply for government RFPs. We also needed to outline Vendorship’s process that maximizes a company's chances for securing contracts. I rewrote the piece to clearly point to the problem, state the opportunity, and describe what Vendorship does as a solution.